Osso Good

First Store & Adaptive Reuse

For bone broth brand Osso Good’s first physical location, an existing matcha shop offered a chance to move into retail without the cost or timeline of a ground-up buildout. We worked with the existing space rather than against it, using targeted updates to transform it into a fresh expression of a brand customers already knew from grocery shelves and online.

The result was a light-touch, budget-conscious remodel that gave Osso Good a physical home of its own—proving that a first store doesn’t always have to start from scratch.

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Owney Melrose - First Store & Flagship

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Pressed Juicery Lafayette - Rollout & Site Adaptation